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It's Easy Being Green — Online!
Eco-conscious websites bring glamour to green living


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PHOTO

Gaiam offers a variety of green lifestyle products, including this unbleached toilet paper. Photo: Gaiam.com
3. Gaiam, www.gaiam.com

Founded to promote "lifestyles of health and sustainability" (or LOHAS), Gaiam is not only a shopping site, but also a vast resource of information related to green living, sustainable agriculture and mind/body wellness. The shopping section of the site is all-encompassing, offering everything from unbleached toilet paper to organic cotton bedsheets and yoga videos. And while much of the merchandise has a distinct hippie-chic or New Age vibe, there are also more urbane offerings, including this tank top, perfect with black pants for an evening at a restaurant.


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