Fila Retail design visionary Giorgio Borruso has become famous for being one of the most creative, original risk-takers in the industry. Steven Spielberg called him after checking out the Fornarina store he designed in Rome, and his design of the Las Vegas Fornarina store has won numerous awards.
Now it's up to him to help Fila redefine itself and attract new customers with its NYC flagship store. Can he create a space that's true to his design concepts and also gets more people buying the Fila name?
