Animal Haven Marcello Forte dreams of opening a high-end boutique in New York's pricey Soho district, catering to whims and desires of the four-legged connoisseur, the modern pet.
The profits from his pet boutique will help save the lives of abandoned animals in the city's Animal Haven shelters. With the lease signed on an impressive 7,000-square-foot space in the heart of Soho, the race is on to open before they run out of money. For Marcello, every luxury pet item sold means another animal's life is saved.
